Value of a lifetime customer

This Webinar on ‘The Value of a Lifetime Customer’ was presented by Joe Dinoffer live from Texas, USA. Customers are essential to the running and success of every club or tennis business but do we really value the customers we have and how can we improve our service to them to ensure they remain a customer for many years?

During the Webinar Joe imparted his professional knowledge and experience within the tennis industry to help any club, coach or business understand and appreciate the value of selling and servicing the same customer time and time again.

The Webinar covers the following:

•  Analysis of the value of customers
•  How to stand out in your community
•  Customer and Member retention tips
At the end of the presentation, Joe held an open session to allow coaches and li
steners to ask questions.

Joe Dinoffer has had an impressive and extensive "world class" career in professional tennis, fitness and physical education, having conducted workshops and  exhibitions in over 50 countries, personally logging over 30,000 hours of instruction in English, Spanish and German. He is a Master Professional in both the US

Joe Dinoffer

PTA and PTR, a distinction awarded to only a handful in the tennis industry. Joe also   received the prestigious 2006 USPTA Tennis Industry Excellence Award and more recently the 2012 USPTA Texas Division Pro of the Year award.

Joe is the author and editor of 7 books and more than 20 DVDs and regularly writes articles for publications that support his passions. He is also the founder and president of 3 companies,,, and, all dedicated to serving the needs of tennis, fitness and physical education coaches with innovative training aids and educational tools. He lives in Dallas, Texas, with his wife, Monika and their daughter, Kalindi.