Expert Details
John Cavill
Experience: Professional tennis coach since 1994 & Expert in Tennis Business
Achievements
In 1994, John Cavill became the youngest qualified tennis coach in the UK. Shortly after, he expanded the tennis program at David Lloyd Milton Keynes by over 300% within just nine months. Over the next five years, he founded and grew a tennis company to include 18 venues and 1,500 weekly players. He also successfully transformed a struggling 9-court tennis club into one of the top regional clubs. Through innovative coaching programs, he produced top national junior players and were recognized as a Subject Matter Expert, contributing to the Lawn Tennis Association (LTA) Level 3 and 4 coaching qualifications.
Skill Sets
John Cavill brings a wealth of expertise to the world of tennis coaching and development. His skills encompass coaching players from under-10 levels to national standards, as well as designing and implementing programs for schools, leisure centres, and clubs. With a strong foundation in business development and strategic planning for tennis organizations, John has also established himself as a sought-after public speaker, presenting at national conferences. In addition, he provides consulting and mentoring services to help coaches build successful programs, with a particular focus on nurturing young talent and guiding them to achieve top national standards.
Coaching Specialities
John Cavill is an LTA Level 4 Senior Performance Coach, holds a HND in Sports Science and possesses extensive international certifications that enhance his expertise in tennis coaching. As a Specialist Matter Expert for Governing Bodies, he has contributed to educational content for the new LTA Level 3 and 4 Qualification programs. John’s coaching philosophy centres on developing young players and fostering their talent, creating pathways for success at national levels. His dedication to innovation and excellence in coaching has established him as a trusted leader in the field.
Biography
John Cavill’s journey in tennis began with an extraordinary milestone: in 1994, he became the youngest qualified tennis coach in the UK. This achievement marked the start of a distinguished career in coaching and tennis business development. As the founder of Tennis Works, John has created a global platform that reflects his deep passion for the sport, his business expertise, and his commitment to player development. Over the years, he has dedicated himself to attracting players to tennis and providing opportunities for growth, inspiring a worldwide community of coaches to educate, engage, and elevate their practices.
John’s career highlights include transforming the tennis program at David Lloyd Milton Keynes shortly after completing university in 1999. Within nine months, he expanded the program from 90 players a week to 310. Building on this success, he established his own company in 2000, which flourished to include 18 venues, 20 coaches, and over 1,500 weekly players in just five years. His expertise has taken him around the globe, coaching players internationally and building an extensive network of coaches worldwide. Specializing in developing young players, John has guided many from beginner levels to achieving top national standards.
Since 2010, John has played a pivotal role in revitalizing a 9-court tennis club in Milton Keynes. Under his leadership, the club has become one of the region’s most successful, featuring indoor courts, a thriving membership base, and a nationally recognized coaching program. With a consistent output of top national junior players and over 300 individuals accessing coaching weekly, the club remains a beacon of excellence and innovation in the tennis community.
Click below to view our experts videos and use the Expert filter